Becoming The Local Girl: How to Create Your Own Online Media Business
A course focused on showing you how to start and then monetize your media business or social platform — by the founder of The Local Girl and The Hoboken Girl.
Welcome from Jen
Course Overview
Module 1 Resources: Glossary + Homework
Lesson 1A: Naming Your Platform
Lesson 1B: Social Channels + Securing Them
Lesson 1C: Building Your Brand Kit
Lesson 1D: Target Audience + Location
Lesson 1E: Types of Content + Brand Discovery
Module 2 Resources: Glossary + Homework
Lesson 2A: Why a Website is CRUCIAL
Lesson 2B: How to Build Out Your Website
Lesson 2C: LLC Creation
Lesson 2D: Creating an Email G-Suite
Lesson 2E: Business Insurance
Module 3 Resources: Glossary + Homework
Lesson 3A: Task Management + Planning
Lesson 3B: Client Tracking + Management
Lesson 3C: App + Platform Recommendations
Module 4 Resources: Glossary + Homework
Lesson 4A: How to Build Credibility
Lesson 4B: Building SEO
Lesson 4C: Writing & Social Style
Lesson 4D: The Ins and Outs of Imagery
Module 5 Resources: Glossary + Homework
Lesson 5A: Creating a Content Strategy
Lesson 5B: Creating a Content Calendar
Lesson 5C: Social Media Integration
Lesson 5D: Newsletter + Email Creation
Lesson 5E: Driving Traffic + Growth